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Find podcast sponsors by listing the companies that sponsor comparable shows, keeping the ones with budget now, finding the person who buys and sending a four-part pitch.

Find newsletter sponsors by reading the sponsored sections of comparable newsletters, ranking those companies by recent budget signals and pitching the person who owns sponsorships.

The four budget signals a campaign reads per company: sponsorship history from the placement data, funding inside 180 days, Google Ads spend above $1,000 a month, and a hire into a buying role inside 12 months.